Privacy policy

Effective 30 September 2026

This policy covers the Momclear iPhone app and this website. In short: there is no account, your scan history stays on your device, nothing you scan is used for advertising, the app sends anonymous usage and crash data that you can turn off in Settings, and this website only counts visits if you agree.

The app

What stays on your iPhone

• Scan history (results and label photos) is stored on your device. It is not uploaded to an account on our servers. Like other app data, it may be included in your own iPhone or iCloud device backup.
• Your stage and app settings.
• Your weekly scan count, stored in the iPhone Keychain to apply the free weekly limit.

What is sent to check a product

• Barcode scans: the barcode number is sent to Open Food Facts or Open Beauty Facts to look up the product's ingredients.
• Label checks: the ingredient text or label photo you provide, together with your selected stage, is sent through our server to OpenAI to generate the result. Our server passes the request on and does not keep a copy of your ingredients or photos. OpenAI processes it under its API data usage policies.

Please don't photograph anything other than a product label — for example, avoid capturing faces or documents.

Purchases

Subscriptions are handled by Apple and managed through RevenueCat, which receives an anonymous app user ID and your purchase records to confirm what you have access to. We never see your payment details. See RevenueCat's privacy policy.

Usage and crash data

To see which features help and to fix bugs, the app uses Google's Firebase Analytics and Firebase Crashlytics. This is on by default, and you can turn it off at any time in Settings → Share usage and crash data. When it is off, the app stops sending both.

• Usage events: which screens you open and actions you take, such as starting a scan, how a scan was made (barcode, photo or pasted text), the kind of result (no concern, depends, concern or couldn't tell), counts such as how many ingredients were recognised or flagged, how long a check took, and when the paywall is shown or a purchase completes.
• Your selected stage (for example, pregnant or breastfeeding) and whether you have a subscription, so results can be grouped by stage.
• Crash reports: technical details when the app crashes or hits an error, such as the code location, device model and iOS version.
• Device information: device model, iOS version, app version, language, and approximate region (derived from your IP address), plus a random identifier that Firebase creates for this installation. It is not your name, email or Apple Account, and it resets if you delete the app.

We never send the ingredients, label photos, product names or barcodes you scan to Firebase. Ad personalisation is switched off, the app does not use Apple's advertising identifier or ask to track you, and this data is never used for advertising. We also share the random Firebase identifier with RevenueCat so purchase events can be matched to usage events. Google processes this data under the Google Privacy Policy and the Firebase privacy terms.

What we don't do

• No advertising, ad tracking or cross-app tracking.
• No selling or sharing of your data for marketing.

This website

• Analytics only if you say yes. When you first visit, we ask whether we may count visits. Nothing is loaded or collected unless you tap Accept. If you do, we use Google Analytics to see which pages are visited, how you arrived (for example, from a search), your device and browser type, and your approximate region (derived from your IP address, which Google does not store). It sets first-party cookies to recognise a returning browser. Ad features, Google signals and ad personalisation are switched off, and the data is never used for advertising. Google processes it under the Google Privacy Policy. You can change your choice at any time with Analytics settings in the footer.
• Waitlist: if you join, we store your email address with our host, Netlify, and use it only to tell you when Momclear launches. Ask us to delete it at any time.
• Support messages: what you send through the support form is stored with Netlify and used only to reply.
• Netlify, which hosts the site, processes standard server logs (such as IP address) to deliver and protect it.

Your choices

You can turn off usage and crash data in the app's Settings. You can delete your scan history in the app, or delete the app to remove all of its data from your device. To delete your waitlist email or support messages, or to ask about your data, contact us.

Children

Momclear is intended for adults and is not directed at children.

Changes

If this policy changes, we'll update the date at the top of this page.